While the neon trend still makes it's mark, we here, at the office, are obsessed with fluro printing and packaging.
Being a designer, I am naturally obsessed with bright colours, so, you can imagine my excitement when I stumbled across one of the coolest things ever...
PANTONE HEAVEN!
It's something called 'Pantone Institute'.
For those of you who don't know what a pantone is, it's a colour value and matching system.
Annually the Pantone Institute declares a particular color "Color of the Year". Twice a
year the company hosts, in a European capital, a secret meeting of
representatives from various nations' color standards groups. After two
days of presentations and debate, they choose a color for the following
year; for example, the color for summer 2013 was chosen in London in the
spring of 2012. The color purportedly connects with the zeitgeist;
for example the press release declaring Honeysuckle the color of 2011
said "In times of stress, we need something to lift our spirits.
Honeysuckle is a captivating, stimulating color that gets the adrenaline
going – perfect to ward off the blues." The results of the meeting are published in Pantone View, which fashion designers, florists, and many other
consumer-oriented companies purchase to help guide their designs and
planning for future products.
So the colour of 2012 is....
So the colour of 2012 is....
WOW WOW WOW!
I LOVE orange so I am really really happy about this choice!
Everything from clothing to stationary to homewares is orange, orange, orange!Check out all the great stuff that is coming out in this shade...
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